Mobile Applications Are The Starting Point For Your E-Commerce Business

These days, businessmen are getting smarter and smarter and finding smart ways to keep their companies in the top position. Suppose you already have a successful business that runs only offline. However, if you want to get yourself seen by a wide audience, your online presence is one of the keys to success. According to current statistics*, worldwide, more than 3 billion people are connected to the Internet, 80% of whom access it via mobile phone, and each user's average time online is 1.8 hours.

These statistics are facts that prove that mobile or smartphone technology has changed dramatically. Mobile applications play an important role, especially in e-commerce businesses where customers want options, value for money, and trust in the brands they buy from. All successful companies adapt quickly to change and pay attention to customer feedback. Gone are the days when companies used to call customers and ask for suggestions; now everything is integrated into one hardcore application that is well maintained and regularly updated according to customer needs. 

Here are some reasons why you should consider mobile applications for your business.

1) It is important for e-commerce businesses to minimize effort and maximize profits. 

Be aware that your business is available online, but due to poor SEO, your presence is not as significant, and you are not attracting as many customers as you expected. Even if your search engine optimization is very good, it still takes 2-3 steps to reach your company. Wouldn't it be great if your business had a mobile application and could access all the products and services you offer with just one click? This would reduce the effort for your customers and increase your chances of selling your products. can be maximized.

2) Your mobile application proves how seriously you take customer feedback. As customers become more proficient with their websites and appear higher in search results, they want mobile applications that they can access from anywhere. In such cases, mobile applications give you an edge over your competitors and act as a trust factor between you and your consumers.

3) Mobile applications help you reach consumers directly. 

The smartphone application allows you to send notifications directly to your customers, continuously collect feedback, participate in flash sales, and follow up on marketing ideas you've been thinking about. It was difficult to reach consumers through websites that could only be reached by visiting them.

4) Smartphones are used from the first moment. Approximately 50% of smartphone consumers surf the web on their mobile phones before bed and immediately after waking up. By leveraging the specialized internet marketing tools we discussed in our previous article, such as SEO, email marketing, and social marketing, businesses have a great opportunity to offer the right product at the right time.

5) Mobile technology is powerful. 

The use of mobile phones has increased significantly and is becoming more and more powerful. As performance increased, manufacturing costs decreased, and prices became more affordable. Would you like to put your business in these powerful hands to gain a more dominant position in a fast-growing market?

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