E-Commerce Web Design: 6 Hot Trends

The development of new tools such as HTML5 and CSS3 creates new design trends. Below are six popular trends in creative web design that you can incorporate into your own website.

growing

As e-commerce grows in popularity, it's time to use large images and fonts to make a big impression. Small thumbnails appear because oversized headers, logos, fonts, and images are the latest trends in e-commerce web design today. Don't let small fonts fool your visitors into thinking you're hiding details, and choose a 60-point title at the top of the page. Power web designers use bold, impactful calls to action to encourage users to notice and remember your brand.

print design and typography

Creative layouts reminiscent of printed newspapers and posters, with multi-column text, supporting images, and footnotes, are trending. Websites with carefully crafted e-commerce web designs are sometimes referred to as "art-directed" and are based on the decisions of their creators. Such themes are typically found on freelance websites but are rarely used by businesses because they require a lot of time and effort to create and maintain. If you choose an artistic design, don't overload it with too many details. Because good design is about effective communication, not decoration. Keep in mind that the layout should support the site's content without dominating it.

clean and minimalist

The adoption of minimalist e-commerce web design has replaced annoying websites that are oversaturated with dark colors. A website with a refreshing color palette and plenty of simple textures will spice up your site without taking attention away from your content. When working with natural textures like wood or water, choose the right color palette to make your design look great.

pixel-perfect design

Modern designers place great importance on pixel-perfect elements such as toolbars, menus, and buttons that look great both on high-resolution laptop monitors and on iPods. Make sure there are no blurry areas on the page by zooming in on all page elements as you design. With the help of powerful software like Illustrator and Adobe Photoshop, creating crisp e-commerce web designs has never been easier.

retro

Vintage has made a huge comeback in the e-commerce web design industry, but it's still very difficult to create a retro-looking website. The texture of crumpled paper, retro images, and beautiful retro aesthetics attract many viewers. However, without proper artistic flair and advanced skills, this style can be difficult to adopt. Therefore, if you are a big fan of retro style, hire a qualified designer who will be happy to help you. horizontalism

With the development of multi-touch devices, horizontal scrolling appeared and gained many fans and followers. Thoughtful web design allows users to avoid slow gallery loading times and provide a pleasant reading experience. To make your website easier to navigate, choose horizontal navigation with speed controls at the top of your website.

With the development of advanced web tools, new e-commerce web design trends emerge every year. When designing your website, you can use any of the trends listed above or incorporate some ideas to create your own.

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